When you transfer wealth, the most valuable thing you share maybe your values.

Raymond James recently asked investors about how they’re planning for the future of their wealth. 54% of them said having a positive philanthropic impact was a somewhat-to-extremely important part of passing success from one generation to the next.

And they aren’t alone in the sentiment. Giving is growing, from billionaires pledging to give away the majority of their wealth1 to record-breaking nationwide donation amounts.2 But more than sharing their wealth, our respondents want to share their stories.

60% said, were they on the receiving end, it would be important to know the values behind an inheritance – to hear what shaped the beliefs and personal character of the person giving it.

Whether your priorities are more philosophical or focused on maximizing the financial impact of future gifts, there are steps you can take today to build philanthropic traditions into your intergenerational wealth transfer plan.

State your mission

Writing a personal or family mission statement enables you to articulate your philanthropic vision and create clarity for heirs.

Create a family philanthropy “board”

Involve younger generations early by making giving a group effort, complete with board meetings to bring new ideas and vote on gifts.

Get strategic

Less common gifts like appreciated stock or life insurance and specialized vehicles like donor advised funds or charitable trusts can amplify your impact.

Bring in professionals

Mapping out the future of your life’s work can feel overwhelming. Don’t be afraid to rely on the expertise of key advisors as you build your plan.

Investors want to get personal with their giving.

60% of respondents said it would be important (24% extremely, 46% somewhat) to hear what shaped a philanthropic vision if they were receiving an inheritance.
54% of respondents believe an important part of transferring wealth is having a positive philanthropic impact.
1 in 10 respondents plan to leave 25%+ of their wealth to charity.

Keep your wealth going.

Plan to build your wealth’s momentum from one generation to the next (and the next). We can help you make the first move.

Raymond James does not provide tax or legal services. Please discuss these matters with the appropriate professional. There is no assurance any investment strategy will be successful. Investing involves risk including the possible loss of capital.

Based on a survey of 1,000 individuals with $500,000 or more in investable assets conducted in November 2022 by Raymond James.